One of the major issues that people have once they decide to have a wellbeing program in the organisation is to upsell and get it approved either by the CEO, the board or the executive team.
“Cris you’ve had some experience at this, can you give us some examples of issues about people creating a business case to sell to these people?”
The big thing here is to not make the case generic, that is make your business case specific to your organisation.
What are the issues that are going on in your organisation that a Wellbeing program will resolve?
One organisation that I have worked with had a very high standard of quality, they were making health care products. The issue that their wellbeing program helped resolve was better quality work.
In another organisation it was sick days. People were taking a lot of sick days. The issue we were solving there was around less sick days.
At yet another there were a lot of complaints about the culture of the place. That wellbeing program was aimed at creating a positive workplace – that was how they made their business case.
The four (4) generic elements of your business case as we have said elsewhere are: traction, retention, low absenteeism and people being more present and doing the work. These are the big ones.
In your organisation, make it specific, show what it will return your organisation and remember you should be getting about 4:1 return for your company.
Whatever the generic reasons for introducing a wellbeing program – make sure you find specific examples of your workplace. And in the end, it has got to be about performance and about productivity. Get in touch if you need a hand.